Veronica McGregor

News and Social Media Manager, NASA

At NASA's Jet Propulsion Laboratory, I lead an award-winning team producing news, videos and social media campaigns to keep the world engaged with two dozen space missions studying Earth, the planets, asteroids, comets, stars and galaxies. It's a busy universe-- we produce over 400 news releases and articles per year, plus hundreds of multimedia and interactive products. In social media, we reach over 14 million direct followers plus millions more through earned media. In 2013, we took home the Webby Award and the SXSW Interactive Award for our Mars Curiosity rover Campaign.

In 2008, I created NASA's first Twitter account, @MarsPhoenix, a groundbreaking step for the agency. In 2009, I created our first interactive live-streaming events and the first "NASA Tweetup.” Now called "NASA Socials," over 120 events have been held around the country creating thousands of alumni ambassadors who promote NASA in their communities. The model for these events has been adopted by businesses, international space agencies and the White House. My work has been featured in the New York Times, ABC, NBC, Mashable, CNET and others.

In 2010, Forbes.com listed me as one of 20 Inspiring Women to Follow on Twitter. In 2012, Mashable.com included me on their list of 15 Twitter Accounts Every Space Lover Should Follow. In 2013, I was awarded NASA’s Exceptional Service Medal for my achievements in social media. Prior to joining NASA-JPL, I worked at CNN focusing on technology, space and the environment.

I currently tweet as @NASAJPL, @AsteroidWatch, @MarsCuriosity, and @VeronicaMcG.

Alfie Deyes

YouTuber

Alfie is an English YouTuber and author who runs the YouTube channels PointlessBlog, PointlessBlogVlogs (previously PointlessBlogTv) and PointlessBlogGames (previously AlfieGames).

As of December 2015, the channel has over 4.5 million subscribers and over 330 million views on YouTube. His second channel has over 2 million subscribers and 180 million views. He also has a following of over 2 million followers on Twitter and over 2 million followers on Instagram. He was named by Yahoo! News as one of "12 Web-savvy entrepreneurs to watch" in December 2013, and was featured on the cover of the January 2014 edition of Company magazine for the "Generation YouTube" feature.

Olivier Robert-Murphy

Global Head of New Business / Chief of Possibilities at Universal Music Group

Originally from Toulouse, France, Olivier had his first taste of the music industry by financing his studies through chauffeuring music artists around Paris. After serving as an officer in the French Air Force, he began at Procter & Gamble as a Key Account Manager, before joining the entertainment industry at PolyGram Video France.

For 5 years he marketed and launched hundreds of audio-visual products, ultimately advancing to Vice President of Marketing at Universal Pictures International Video and relocating to London.

Since 2001, he has been with Universal Music Group, the world’s leading music company, where after launching the audio-visual department, and whilst doing an MBA at the London Business School, Olivier was given the added responsibility of managing the Strategic Marketing Division. He now heads up Universal Music & Brands globally, providing innovative and entertaining business solutions to brands.

Dom Smales

Managing Director and Founder, Gleam Futures Ltd

After spending 15 years in media, production and advertising Dominic Smales set up Gleam Futures initially to help online communities connect for mutual benefit. This has evolved now into purely managing 'Social Talent', a term coined by Gleam to describe individuals who have achieved the kind of reach and influence on social media platforms usually associated with traditional celebrity or media ownership.

Gleam look after the very top tier of online super influence in the U.K. and the U.S. primarily in the entertainment and lifestyle area. The joint reach of the top 10 talent on Gleam Futures Roster delivers over 40m subscribers on YouTube and will clock up over 4 billion views this year.

Eelco Roos

Photographer

Eelco Roos is a photographer from the Netherlands. His love for photography started when he was 16 and borrowed his father's camera, and he has been photographing ever since. His love for telling one-frame stories only grew after he joined Instagram in 2011. Gaining a big following on the popular platform secured him work in photography and the confidence to ultimately quit his day job to devote himself to photography in 2014.

Eelco has worked with big brands such as Johnnie Walker, Ducati, KLM, Philips, Samsung, Sony, Vodafone, and Acer. Because his love for nature and travel shows through his Instagram feed, he is regularly invited to travel to destinations all over the world and share his views of these cities or countries with his followers.

Ekaterina Dobrokhotova

Consumer Engagement, L'Oréal Canada

Ekaterina has been part of the L’Oreal Group since 2011. In her current role, she is responsible for continuously sharing social media best practices, innovation, reporting and managing the Consumer Care Center. In this digital age, the role of consumer care is now more complex and more important than ever, therefore placing the consumer at the core of everything we do at L’Oréal Canada is a priority.

In addition to her business career, Ekaterina is a world-renowned professional magician who has appeared on several major TV networks and uploaded hundreds of magic videos on Youtube spanning over 3 million views.

Alex Ayling

Head of BBC Worldwide Digital Studios

Alex iis the Head of BBC Worldwide Digital Studios. His team focuses on the creation of original content for the web - any shape, any size, any platform. His remit includes the management of online communities for BBC Worldwide’s biggest brands, including Top Gear, Doctor Who, BBC Earth & Sherlock (with a combined 50m fans) as well as the BBC Worldwide YouTube Network that encompasses 15 channels and currently stands at over 7.2m subscribers and 60m views per month. Prior to BBC Worldwide, Alex worked as a multiplatform commissioner and producer, creating shortform series about power, the paranormal, parenting and the Paralympics as well as some things that didn’t begin with P.

Ryan A. Bell

Founder, Periscope Summit

Ryan A Bell is the founder of Periscope Summit and is the most connected person in live streaming. He has headed many projects within live streaming such as the first global launch of a new product on Periscope for SanDisk and talks about live streaming more than most people sleep. He has been recognized by The Presidential Office for his volunteer work with Special Olympics and youth mentoring programs.

Steven Mehringer

Head of Communication Services, NATO

Steven Mehringer is Head of Communications Services in the NATO Public Diplomacy Division. Communications Services manages NATO HQ's entire digital content and audio-visual production chain to include NATOChannel.tv, the NATO website, the NATO Radio & TV Studios, and NATO's Social Media presence.

Steven’s extensive experience with international outreach, content creation and technology development has created a new way of working for NATO's Public Diplomacy Division and proven to NATO the essential value in storytelling versus information distribution, conversations instead of broadcasting, and utilizing the right technologies to move communications priorities from concept... to content...to digital...to global.

Before joining the International Staff in August 2010, he served 3.5 years in Iraq with the U.S. Department of State as the Director of Broadcast Operations at the U.S. Embassy - Baghdad where he led the development of the embassy's critical broadcast facility and the Embassy Public Affairs Section's capacity for using communication technologies. Prior to his appointment in Iraq, he worked across the United States for 15 years as a broadcast news Journalist and Producer for NBC, ABC and FOX. His coverage of the U.S. Federal Government shutdown in 1995 won an Emmy Award for KTNV-TV in Las Vegas. He graduated with honors from East Carolina University in 1991, earning a Bachelor of Science degree in Communication.

Daniel Fellows

Senior Digital Manager, Vodafone/Microsoft

Daniel has worked at some of the largest companies in the world and has a successful track record of implementing web technologies and digital marketing programs to support major global brand strategies which deliver strong business performance, substantial cost efficiencies and consistent commercial revenues. Daniel is a valued industry speaker and can be found at a number of key digital marketing events in 2015.

Pavel Turek

Commercial Director Red Bull Air Race GmbH

With over 20 years of experience in the motorsport industry, Pavel Turek has acquired considerable commercial and sponsorship experience and managed one of the most important long-term partnerships in Formula 1 history between West and McLaren. In his career, he has successfully leveraged sponsorship programs within the Moto GP and WRC and gained extensive and invaluable hands-on marketing experience by arranging numerous activities and events on the local and international sports scene.

In addition, as a managing partner of Coulthard | Doohan | Turek & Partners, he created new concepts and ideas in various spheres of sports marketing, promotion, event management, and public relations. Turek was appointed Commercial Director for Red Bull Air Race GmbH in September 2013 and since taking on this position he has helped to grow and prosper the world’s fastest motorsport series. Responsible for establishing overall business model of Red Bull Air Race and all commercial and revenue driven activities as sponsorship, TV broadcast distribution, hospitality, ticketing, merchandise and licensing.

Anousheh Ansari

CEO of Prodea Systems

Anousheh Ansari is a serial entrepreneur, an engineer and an astronaut. She became the first female private space explorer and first astronaut of Iranian descent in September of 2006 as she blasted off for a nine-day expedition aboard the International Space Station and captured headlines around the world. Along with her family, she sponsored the $10 million Ansari X PRIZE and joined the X Prize’s Vision Circle. Anousheh serves on the boards of several not-for-profit organizations focused on STEM education and youth empowerment.

She currently works to enable social entrepreneurs to bring about radical change globally. She runs an annual competition called the “What If?” competition for middle school students to promote free thinking and STEM education. She is the author of the memoir, My Dream of Stars: From Daughter of Iran to Space Pioneer. When she’s not exploring the stars, Anousheh serves as Chief Executive Officer and Co-Founder of Prodea Systems, a provider of connected home technology.

Delfin Vassallo

Global Lead Customer Experience, Communities and Social Media Support, Microsoft

Multicultural digital mind who speaks in four languages and dreams in five. With a 20+ year journey surfing between advertising, marketing, and social business; working for integrated and social media agencies in a number of industries: automotive, IT, luxury, travel and hospitality, financial and banking, professional services, FMCG, retail, telecom, charities, agricultural supplies; as well as client side with global brands. Delfin really hates those guru, maven or rock star titles; he rather aims to be just a Digital Villager, simply another inhabitant of McLuhan’s global town, doing real business in the virtual world.

Dimi Karavasilis

Senior Social Media Strategist, Desigual

Dimi belongs to the “socially native” generation. Before taking over the channel and content strategy at Desigual, along with significant global projects of the brand such as NYFW, Dimi has worked with some of the biggest brands in the market – Bacardi, Virgin Media, Barclaycard to name a few - to align social with different parts of their business.

Jill Saydam

Creative Director / Digital and Social Strategist / Content Producer

Jill Saydam is a Canadian, Dubai-based award winning Creative Director, Content Producer and Digital/Social Media Strategist with over 20 years of experience creating integrated and stand-alone campaigns for a wide range of clients. Recently Jill oversaw all of the content creation and social strategy for the award winning mobile learning app Mobile Academy, which is currently available in 40 countries in 16 languages.

Prior to moving to Dubai, Jill was the Senior Creative Director for the national broadcaster CBC overseeing all of the creative marketing and communications for entertainment, lifestyle and news television and radio programming across all media. Jill is also a filmmaker with 7 short films to her name and in her spare time performs stand-up comedy in Dubai.

Mohamed Abo El Fotouh

Digital & Social Media Manager, Nestlé

Mohamed is the currently the Digital and Social Media manager for Nestle in the North East Africa Region. For the past 3 years he has been responsible for establishing and expanding the online presence for 13 Nestle brands across the region. He also worked as part of Nestle’s global digital team in Switzerland with key responsibilities on advancing the use of social monitoring and analytics tools and leading digital initiatives for different global Nestle brands. Having solid experience working with brands on a global level, Mohamed will be sharing his insights and perspective on how manage a brand’s global social profiles.

Luca Deplano

Vice President - Brand Communications, Shangri-La Hotels & Resorts group

Luca is responsible for defining Shangri-La Hotels and Kerry Hotels brand positioning, communication and social media strategy. He joined the Shangri-La group in August 2013, from Banyan Tree Hotels & Resorts, where he was Vice President of Marketing. Luca Deplano brings with him over 20 years of experience in business development as well as strategic planning in the sales and marketing of luxury products and services under brands such as American Express, Prada, Furla and Cerruti 1881, in both Asia and Europe. He holds a Master of Business Administration from Columbia Business School, and a Bachelor’s Degree in Business Administration from Bologna University, Italy, where he majored in Marketing and Finance.

Paula Coop McCrory

Social Media Marketer and Influencer

Living by the mantra of “I pin what I love”, global influencer Paula Coop McCrory has created a following of over 4.3 million on Pinterest turning a one-time hobby into a career. Paula has earned a spot as one of the Top 30 pinners in the world on Pinterest. Introduced to Pinterest while on maternity leave just over three years ago, she never expected the overwhelming support she has received. Her boards showcase everything from art and design, fashion, food, travel and photography and has caught the attention of emerging and developed brands such as Madewell, J.Crew and AllSaints.

Having a BFA in visual art from Queen’s University and a MFA from Herriot-Watt University and the Edinburgh College of Art, paired with exhibiting throughout North America, the United Kingdom and Japan, Paula has a strong understanding and appreciation for what pleases and excites the eye. Paula also spends her time writing for fashion outlets, conducting workshops, lunch & learns, speaking and engaging audiences in on-site consulting for companies and executives. With a growing mix of international followers and clients, Paula continues to influence, inspire and teach.

Tomer Afek

Co-founder & CMO, Showbox

Prior to Showbox Tomer was CEO of ConvertMedia, a big data startup, backed by world leading VCs. Prior Tomer worked for seven years at Evergreen VC, among Israel’s oldest and largest VCs, where he was in charge of Internet & New Media investments. He was also on the founding team of Sanctum Inc., a leader in web application Security.

Gert Wim Ter Haar

Social Media Hub Manager, KLM Royal Dutch Airlines

Gert Wim has been with the company since 2002 and has experience in numerous e-commerce areas within KLM. Since the start of social media service in 2010, Gert Wim has been involved with providing customers Socially Devoted levels of customer service. Over the past years he has been involved with every aspect of KLM’s activity in customer interaction on numerous social media platforms including Facebook, Twitter, VKontakte, WeChat, Sina Weibo, and LinkedIn.

Luis Spencer Freitas

Regional Consumer Experience Director for Pernod Ricard Americas

With over 8 years of experience in Digital Marketing Strategy, Luis is currently leading the Pernod Ricard’s Digital Acceleration efforts across the Americas region, with a particular focus on Data driven marketing, Consumer Relationship Management, E-commerce and the development of a strong internal digital culture. Having a pure digital agency background and working across 7 markets, Luis has had the opportunity to understand the nuances of digital as it applies to very different business and cultural contexts.

Pierpaolo Maniglio

Global Lead of Social Media Marketing | Reuters.com at Thomson Reuters

Pierpaolo is an enthusiastic and innovative digital marketer who is passionate about all things social. He was named among the 2015-2016 “20 Rising Stars” by The Gramercy Institute, the world’s leading think-tank for senior marketers in New York City. Pierpaolo currently works in publishing, as Global Lead of Social Media Marketing at Reuters between London and New York. In the past he has covered several roles in brand marketing and social media at some of the world's leading consumer companies like Coca-Cola and Kellogg’s. He is also an avid globetrotter; passionate about the startup world, wearable devices, and mobile tech trends. You can follow him on Twitter at @pierpa88.

Dan Mazei

Senior Director of the Global Newsroom at Reebok

Dan is the Senior Director of the Global Newsroom at Reebok, fusing public relations, social media and content to develop stories and programs that inspire the “Fit Generation.” In this role, he works with a team of channel experts to translate business priorities into cultural currency that contemporizes the brand and builds affinity. He was previously Senior Vice President, Consumer Media at Edelman, representing clients including Kellogg, World Surf League, Verizon and Shell. Dan also served Storytelling Manager at Ford Motor Company, working across business units and geographies to craft stories that positioned Ford as a world-class brand. He helped the Blue Oval march toward its most aggressive product launch calendar in its more than 110 years of business, supporting the global launch of 2015 Mustang and Mustang’s historic 50th anniversary. He formerly served as Media Director/Vice President in the New York office of GolinHarris, providing counsel and developing/managing media strategy for a variety of clients including adidas, Mattel, eMusic and Yahoo! Sports.

Dan represented Nintendo from 2006 – 2011, including the award-winning launches of the record- and paradigm-shattering Wii and Nintendo DS. In this role, he specialized in media strategy, development and execution. This included regularly liaising with national consumer, entertainment and men’s interest media, and coordinating numerous broadcast exclusives and segments across morning, daytime, evening news and late-night programs. He has managed media efforts with entertainment and fashion luminaries like Beyoncé, Justin Bieber, Rachel Bilson, Karl Lagerfeld and Charlotte Ronson; organized listening parties for artists like Robert Glasper; worked with premiere athletes like Conor McGregor, Ronda Rousey, Jimmy Butler, Cal Ripken, Jr., Kerry Wood, John Smoltz and Tony Gwynn; introduced Nintendo’s brass to Jimmy Fallon; found a way to get Questlove to Tweet a self-portrait made of noodles; and coordinated brand activations at events like the Sundance Film Festival, Tribeca Film Festival, Pitchfork Music Festival, CES, E3 Expo and North American International Auto Show. Dan graduated from Central Michigan University with a B.A.A in Integrative Public Relations.

Paul Moore

Head Content Producer for Tennis Australia & the Australian Open

In this role Paul oversees editorial, video and photographic content production across all of Tennis Australia’s digital properties; including ausopen.com, tennismash.com and the many Tennis Australia social media channels. He has helped spearhead Tennis Australia’s digital initiatives in China, and has been a key member in the continuing growth of the Australian Open brand around the world.

Prior to joining Tennis Australia Paul travelled the world working as a contractor for a variety of tennis organisations and writing books about extreme sports (some of which actually made it into print). He has worked across a variety of digital media genres, including entertainment television, extreme sports and tennis.

Julien Jalouzet

Digital Marketing Manager, Paris Saint-Germain

Originally from France, Julien Jalouzet started his career in Boston, working in digital marketing for the wine industry and then for the nonprofit Medicines For Humanity. A passionate supporter of all things digital, he first got caught up social networking when Facebook swept Harvard’s campus in 2004. Looking for a new challenge, he decided to come back to France in 2008 and offer his knowledge to his favorite football franchise: Paris Saint-Germain.

Over the last 8 years, Julien has developed the brand Paris Saint-Germain over the world mostly through social media presence and innovation. Growing the fan base from 0 to more than 30 Million Fans with the vast majority of them outside of France. The social media strategy has evolved from pure branding awareness to a real entertainment strategy, outside of football.

Jordan David

Content Marketing Director – The Onion

As content marketing director for The Onion, Jordan David spends much of his time claiming credit for the work of the world's finest editorial staff. Upon being hired in 2011, David became the very first Onion staff member dedicated to social media on a full-time basis. He now manages a team of social media strategists for Onion Inc.'s full stable of publications including: The Onion, The A.V. Club, ClickHole, and StarWipe. He began his career in newspapers as a page designer in order to fulfill his lifelong dream of being laid off in his early 20s.

After a brief stint in the thrilling, cutthroat world of medical journal layout and design, David made the switch to marketing and hasn't looked back on a terribly frequent basis since. Having gained experience in managing web development teams and building a social media presence for a Chicago-based start-up, he was able to talk his way into a position at The Onion. David desperately hopes his self-deprecating sense of humor translates to an international audience.

Hassan S. Ali

Social Media Copywriter – Onion Labs

As social media copywriter for Onion Labs, the creative services division of Onion, Inc., Hassan S. Ali likes overusing the buzzword "branded content." While at Labs, Ali has created branded content for Intel, Clorox, and eBay, all in The Onion's satirical voice. His mission is to create advertising ("branded content," if you will) that people actually enjoy interacting with, which is a win-win-win for brands, publishers, and audiences alike. Beyond branded content, Ali is also an active video maker on Vine, Youtube, and Facebook. His videos have garnered over 15 million views. His personal interests include branded content.

Simon Cowart

Global Social Media Strategist, The Coca-Cola Company

As part of The Hub, a team responsible for building & leading social capability across the enterprise, he has lead relationships with Europe and North America, working hand-in-hand with some of the brightest social and digital minds in the company, and facilitating the work of our most mature social operations. In his work with these teams, he’s driven the success of some of our largest campaigns, including #ShareACoke and the upcoming Rio Olympics campaign, and last year spearheaded an innovative initiative to celebrate the 100th birthday of the iconic Coca-Cola bottle. Prior to Coca-Cola, Simon worked in the non-profit sector focused on IT & New Media, and also founded two companies in his hometown of Atlanta, Georgia.

Lawrence Yu

Head of Global Engagement Marketing, Lenovo

Lawrence is responsible for creating and implementing marketing strategies across social media channels. Prior, he was the Executive Assistant to the Chairman & CEO of Lenovo, assisting to shape corporate strategy, oversee execution and manage key relationships. Joined Lenovo from Citigroup, Lawrence created the first China-focused financial services team in the entire Brazilian banking industry, serving clients in Chinese, English and Portuguese. Before HBS, he worked for Dell Supply Chain Management in Austin, Texas for 3.5 years. Lawrence earned his MBA from Harvard Business School and BA from Michigan State University. Outside of work, Lawrence regularly gives inspirational speeches based on his best-seller (Poor Kid Coming to Harvard, China’s Top 50 Best Seller in 2012). He is a passionate sports fan, and enjoys playing basketball and swimming.

Reggie Bradford

Senior Vice President of Product Development, Oracle

Product Development at Oracle. In his current role, he is focused on driving Oracle’s vision to become the global leader in Cloud Computing. He also serves as a thought leader speaking and writing about marketing technology, social business and today’s customer experience imperative. Prior to joining Oracle, Bradford was the founder and CEO of Vitrue, the global leader in cloud based social marketing platform. Vitrue was acquired by Oracle in May 2012 and is now a wholly-owned subsidiary of Oracle. Prior to Vitrue, Bradford held executive management positions at TANDBERG Television, N2 Broadband, and WebMD.

Over the course of his career, Bradford has received a number of industry accolades recognizing his success as an entrepreneur and Internet visionary, including Business Insider’s 2014 Most Influential People in Cloud Computing; Massachusetts Institute of Technology’s Distinguished Entrepreneur Award in 2013; Ernst & Young’s Entrepreneur of the Year Award in 2012. Bradford currently serves on the board of directors of Integrate, a cloud-based marketing and media services provider; Mana Health, a healthcare technology startup which helps physicians glean trends from patient medical record data; and Persado, a marketing technology startup which provides marketers with an automated copywriting software that generates persuasive language to their target audience. Bradford received a BBA in Finance from the University of Georgia and an MBA from Emory University. He serves on numerous advisory boards including Felix Capital of London and Non-Executive Chairman of Sinefo Ventures. Bradford resides in London with his wife Holly and their six children.

Borja Castresana

Communication & Marketing Director, Desigual

At Desigual we dream about creating positive feelings through our clothing, our points of sale and our communication” - Borja Castresana has been the Communication & Marketing Director at Desigual since May 2013. He joined the company after two years as Director of Marketing & Communications at Pronovias, leaders in the bridal fashion sector. Prior to this, he developed his career through a series of marketing roles at major consumer goods companies such as Danone (from 2001 to 2011) and Henkel (from 1998 to 2001). Born in Palma de Mallorca in 1973, he has a degree in Business Administration and Management from ESADE and specialist master’s degrees from the Università Commerciale Luigi Bocconi and the Insead Business School.

Eva Liba

Social Media Manager, Coca-Cola

Eva is part of the Coca-Cola Central-Southern European team and is responsible for social media and influencer strategy. She has worked on diverse global campaigns such as #KissHappines, #FantaPlay, and #TasteTheFeeling. Eva piloted the first European Coca-Cola Snapchat account, now used as a company wide benchmark. Her experience with this new channel has led to numerous speaking roles and workshops. Before joining Coca-Cola, she worked in Havas Media for brands such as Volvo, Hyundai, and Rituals. She graduated with honours from Leeds Beckett University in 2012, earning a Master of Arts degree in Public Relations and Communication. During her studies, she also published various articles concerning Politics, Sports, and Lifestyle.

Jonas Cumrik

Johny Machette

Jonas, alias Johny Machette, is a Czech musician who in 2013 won the best new artist category in the Cesky Slavik Award. He is also a star on the internet with over 10mil views on YouTube for his song “Se zblaznim.” In 2015, Jonas was the winner of the Melty Future Awards in France. His son “Spasitelé was #1 in Czech charts. Jonas is currently studying journalism and new media at Academy of Journalism and New Media in Prague.

Tereza Hodanova

Teri Blitzen

Tereza, alias Teri Blitzen began her blogging career in 2013 and by 2014 she won blogger of the year, since then, she has become one of the most influential vloggers in the Czech Republic. In addition, Teri was also voted as the “Star of the internet” at the Utubering festival. In 2015 Together with Johny Machette, she released the song “Vanocni” which exceeded 2 million views in less than 2 weeks and became the most played video on YouTube CZ. Teri is vlogging about lifestyle, makeup and fashion. For almost a year, she has been working with Coca-Cola through different social channels (SnapChat, Facebook, Instagram, etc)

Hamda Khochtali

Digital Senior Producer, Al Jazeera

R&D; in Digital department at Al Jazeera, Hamda was a serial entrepreneur with over 8 years of experience in digital media startups. He’ve worked with outstanding teams on multiple ventures in areas including online publishing, bloggingplatforms, integrated media content, production of investigation documentaries.

Musab Sharayri

Digital Senior Producer, Al Jazeera

Responsible for R&D; in Digital department. Developing social media content strategy, Handling integration between social media and TV broadcasting. Experienced in data mining, content management, natural language processing (NLP), systems integration and process automation.

Musab Sharayri

Digital Senior Producer, Al Jazeera

Responsible for R&D; in Digital department. Developing social media content strategy, Handling integration between social media and TV broadcasting. Experienced in data mining, content management, natural language processing (NLP), systems integration and process automation.

Dean Drew

Country Manager, Findasense UK

Dean Drew has held senior roles in the Automotive, FMCG and Technology sectors working in the UK, Europe and the US. He has helped set up and lead three Digital agencies including one of the first in the UK focused on social media. With his own agency or later within Omnicom, Dean has worked on innovative omni-channel solutions with some of the worlds biggest brands including P&G;, Mars, Nivea, Virgin, HP, Warner Bros and Mercedes. Dean now heads up digital transformation agency Presense in the UK.

Pavel Jankovsky

Marketing Director at BMW Group Czech Republic

Pavel is responsible for brand management and marketing for the market leader in czech luxury car segment. He has been lucky to cooperate with lot of cool brands. He started as a producer in czech branch of BBDO, where he worked on several progressive campaigns for such clients as Pepsi, Wrigley, Toyota etc. This was one of the reason why was hired by MTG to lead the creative department of one of the biggest TV station network in Czech Republic, where he launched awarded channel TV Cool. Afterwards he was managing partner of most respected czech visual communication agency Playground with international scope. He utilized his experience in Customer Behaviour Strategy and Visual Communication experience as a marketing director for O2 or BMW. His focus is on future of mobility and digital marketing.

Asaf Amir

Co-founder, BetterBrand

Asaf's background is formed by a mixture of advertising, high tech and entrepreneurship. He's the co-founder of BetterBrand and an expert in the latest trends and technologies of the chat app world.

Sean Harmon

Data Analytics Expert, Watson Analytics Team, IBM Europe

Sean is one of three Watson Analytics experts in Europe. He strives to aid organisations in unlocking the untapped value lying dormant within their databases. His educational background is in Mathematical Sciences and Engineering, has a MSc. in Business Analytics and has been working towards a second MSc. in Data Analytics. But more importantly he is a data enthusiast.

Adam Harackiewicz

Watson Analytics, Digital Sales, IBM CEE

Since beginning of his professional career in IT he is responsible for delivering innovative solutions to his customers. At IBM he is responsible for unique offering: Watson Analytics for customers in Central and Eastern Europe. His personal ambition is to deliver solution to business users that will support them in their daily work no matter their job position or line of business.

Emma Gannon

Blogger, girllostinthecity.com

Emma is a blogger, author, social media consultant and podcast host. In 2012 she was the "voice" of Dove's global social media and has consulted on social media strategy for the likes of Heinz, Unilever, P&G; and Diageo. She's written for Stylist, Grazia, The Independent, Thought Catalog, The Daily Beast, Huffington Post, Hello Giggles, Time Out and is the former social media editor at British GLAMOUR. Her debut non-fiction book for young adults CTRL ALT DELETE: How I Grew Up Online is out in the UK in July published by Penguin Random House. Her podcast of the same name debuted at number 16 in the global iTunes Charts with Zoella and Liz Gilbert among her guests. She founded girllostinthecity.com, a popular culture blog in 2010, which was nominated for a Cosmopolitan Award in 2012 and won Highly Commended in the Young Person's Recognition at the 2015 National Blog Awards. She was also shortlisted for a "30 under 30 to watch" by MHP comms hosted at BAFTA.

Ben Maher

Executive Director EMEA, Mashable

The expansion of digital technology has allowed Ben to spend the last 15 years working in industries that he is passionate about. His career so far has allowed him to build a vast knowledge base across the digital landscape from portals to social networks, from peer to peer downloads to launching products on various platforms. He has worked across many territories with major agency groups, a huge number of fortune 500 brands and major sports clubs to help them realise their digital ambitions. Right now Ben is the Executive Director for EMEA at Mashable - a leading source for news, information & resources for the Connected Generation. They report on the importance of digital culture and how it empowers and inspires people around the world.